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The 50 ft (15m) figures took four hours to complete and were brought to life by a giant shuttlecock which was manouevred between them.
The shuttlecock, which clocks in at over 10ft (3m) tall and weighs more than 4.7 stone (30kgs), later appeared in other locations including Regent Street and Wembley Arena (where the championships are being held).
The YONEX BWF World Badminton Championships, 8-14 August 2011. Book tickets